Enjoy.

The 8 to 1 rule is a rule of thumb.

I first heard this rule from marketer Mike Long.

The 8 to 1 Rule: A task will be roughly 8 times quicker then 2nd or 3rd time you have done it compared with the first time.

Why the 8 to 1 rule is important

Our minds work in a linear fashion. So if it takes us 5 hours to do something the first time, our mind will tell us that it will take us 5 hours every time we want to carry out that task.

In reality, the second time we do something it is much easier. In other words, we get the hang of it after the 2nd or 3rd time.

It is important to keep the 8 to 1 rule at the forefront of our minds so as to prevent ourselves from becoming overwhelmed with learning new skills.

Regards

-Simon

Here is a scene from the movie ‘Any Given Sunday.’

The movie is a generic ‘underdog comes from behind to win’ sort of story. However the scene in this video develops a worthy concept.

‘Life as a game of inches.’

Enjoy.

(warning: video contains some swearing)

Take care.

-Simon

This term was created by successful marketer Eben Pagan.

It describes a tendency to feel like you must get as much value from a transaction as the person who you are transacting with.

This is the surest path to loserhood.

Example.

A guy and his girlfriend live in a house owned by the guy. While at work the man gets a call from his girlfriend telling him that she has found a significant amount of money.

He rushes home.

While admiring their new found riches, discussion turns to the split. The girlfriend offers a 40-60% split, 40 to her and 60 to the guy. The guy counters offering 10% to her since it’s his house. She says no.

Eventually the matter is taken to court. The story is covered in the media.

Suddenly, distant family members of the previous owners of the house come out of the woodwork with a claim to the money. They get most of it.

The boyfriend and girlfriend end up with practically nothing and end up splitting.

The end.

The above example happened but I cannot find a link to the story, so I will pretend it is a hypothetical.

Lets recap here the role of the justice mechanism.

First, the man was offered only 60% of the money despite it being his house. He refused believing that his girlfriend was getting more out of the transaction than he was.

Second, after being offered 10%, the girlfriend refuses, believing that she should be given more as she found the money. She believes that her boyfriend is getting more value out of the transaction than she is.

The boyfriend knocked back 60% and the girlfriend knocked back 10%. They both ended up with practically nothing.

This sort of idiotic behavior is displayed every day in society.

In conclusion, the justice mechanism is for losers and poor people. Forget the justice mechanism.

Take care.

-Simon

Great Expectations follows the life of Pip in his journey through life. Pip articulates great desire to obtain riches. The book narrates his attaining and handling of these riches.

This would probably have to be the best book I have read up until this point in my life.

Dickens manages to cram a lot of meaning into this book. He is also able to articulate many of the emotions, thoughts, doubts and insecurities we as humans face.

The book, to this day has added value in that it shows us that what is going through our minds today, is exactly what was going through the minds of people hundreds of years ago.

There is not one useless page or incident in the book. While it may not be apparent at the beginning, every scene has a meaning or a connection to a different scene.

Dickens is able to evoke sympathy for our often lovable and sometimes pathetic characters. For this reason and the reasons I have mentioned above, I give this book a score of 10 out of 10.